Despite the ever-growing rate of online shopping and the convenience it provides, people continue to prefer to shop at physical retail stores. However, fast fashion brands have failed to address long-standing customer pain points such as extensive checkout lines.
How might we harness the power of emerging digital technologies to address in-store customer pain points and create a seamless shopping experience?
Introducing Seamly, a B2B company that partners with fast fashion brands to innovate the in-store experience. Seamly integrates AR wayfinding, fitting room feature, and easy checkout in fast fashion apps that work seamlessly with their in-store smart mirrors. The new experience unifies the customer’s online and offline experience into one continuous journey.
Mobile design, smart mirror design